The Story Behind the Choo Yilin Jade Packets

The women before us passed down many things. Jewellery that marked the chapters of a life. Words that were offered at just the right moment, and remembered long after the occasion had passed.

These are the inheritances that have shaped the world of Choo Yilin, and they inspired one of our most cherished creations: our Jade Packets.

Red packets have always been more than envelopes for a gift. They are vessels for blessings — a meaningful gesture from one person to another, carrying wishes for happiness, prosperity and a bright future. When we first began creating our Jade Packets, we knew we wanted to preserve that meaning.

The process took nearly two years because we believed they should be more than a reinterpretation of a familiar tradition. Every detail needed to express the values that define Choo Yilin: heritage, love, and the lifelong journey of becoming.

Our Jade Packets are coloured in the different shades of jade that have become synonymous with our brand, a reflection of the gemstone we have dedicated ourselves to for over a decade.

Each set comes in a series of eight packets, four distinct designs in pairs. The overarching theme that links all four designs together is a single poem, composed by the Choo Yilin team:

“May the moments in life inspire and teach us.
Wherever we go, let love and wisdom follow.
For the journeys we’ve had, and those to come.
To celebrate heritage, becoming and most of all, love.”

Each Jade Packet carries one stanza of the poem, embossed onto its design. It is a reminder of what we hope every heirloom carries with it: moments that inspire us, wisdom that travels with us, the courage to keep becoming, and love that continues from one generation of women to the next.

The interior is finished with a Peranakan tile motif, paying tribute to one of the many Southeast Asian traditions that continue to inspire our designs and our understanding of heritage.

Inside each Jade Packet is also space for a handwritten note. We believe the most meaningful gifts are rarely given empty-handed. They carry a story that matters to both the giver and the receiver, and sometimes, a few heartfelt words become the part that is treasured most.

Our Jade Packets have never been available for purchase.

They were created as a gift from us to those who become part of the Choo Yilin story. From time to time, they accompany selected heirloom purchases, continuing a tradition of giving that reflects the values behind their creation.

Like the heirlooms we make, they are intended to be shared.

Shaped by the women before us, for the women after.

With Love,