From porcelain and embroidery to gold and jade, Yilin explores how flowers became enduring symbols of the landscapes and stories passed across generations.
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In this founder's letter, Yilin reflects on the women who carried gold through uncertain times, how its meaning has evolved within her family, and why Choo Yilin continues to craft heirloom jewellery in solid gold for generations to come.
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What makes jade truly beautiful? In this personal founder's note, Yilin reflects on the women who taught us to treasure jade, and how a new generation has learnt to see beauty differently.
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Discover the meaning behind one of Choo Yilin's most treasured gifts. Each one carries a handwritten blessing, an original poem, and the stories we hope will continue from one generation to the next.
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Whether you are beginning your journey into jade or adding to an established collection, these are the five questions that experts ask when assessing a piece of fine jade.
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An exploration of jade bangles, heirlooms, and the different roles fine jade jewellery plays across a woman’s life and generations.
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An introduction to Letters to My Granddaughter, a reflective series on jade bangles and the rituals of caring for fine jade jewellery across generations.
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Our founder’s reflection on jade heirlooms, craftsmanship, and the rituals of caring for fine jade jewellery across generations.
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A closer look at the Choo Yilin × Singapore Airlines collaboration, covering materials, design, and what to expect from this limited KrisShop release.
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Explore the story behind Choo Yilin’s Singapore Airlines collaboration, where jade jewellery meets Singapore heritage through the Batik Jade and Emblem Jade collections.
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Shop the limited-edition Choo Yilin × Singapore Airlines jade jewellery collection on KrisShop from 30 April to 3 May 2026. Limited quantities available.
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From 7–8 March 2026, we invite you to our mini digital trunk show reimagining iconic jewellery eras through jade and precious coloured gemstones.
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