Discover the story behind The Influencers Before Us — a film exploring Peranakan heritage, jewellery, and the women who shape culture across generations.

We hope that you have been keeping safe and healthy with your loved ones. It has been awhile since we have said hello, and we thought we’d give you a short update as to what’s been happening with Choo Yilin behind the scenes.

We are incredibly moved by the outpour of love and support from the Choo Yilin community - from customers who have encouraged us through all ten years of our journey, to friends of the brand we are grateful to have made along the way. Here are some of their best memories - a celebration of love, heritage, and becoming; a celebration of all our stories:

We are writing to share with you that we have reached the end of another chapter of Choo Yilin, and are excited to begin another. We are going on hiatus to prioritise rebuilding, restructuring, and restrategizing in order to continue working on the brand mission and to better deliver on our brand promises to you.

A bride’s first fine jewellery is more than adornment — it’s memory, meaning, and heirloom. Here’s how to choose with confidence and heart.

Discover how these vintage diamonds offer a captivating alternative to the modern brilliant cut, telling a story of heritage and artisanal craftsmanship.

Our guide highlights how Old Mine Cut Diamonds stand apart from the modern Brilliant Cut diamonds.

For most, an engagement ring is their first high-value, emotionally significant purchase. Here is a list of the most frequently asked questions to aid you in the decision-making process for this important milestone.

Here are some simple tips to help you determine your bangle size in the comfort of your own home.

A bride’s first fine jewellery is more than adornment — it’s memory, meaning, and heirloom. Here’s how to choose with confidence and heart.

Choo Yilin warmly invites you to experience a rare digital trunk show, #ILYSM (“I Love You So Much”) Mama from 2-4 May 2025 — a celebration of the women who we love and have loved us.

On the 19th and 20th of October 2024, we will host a two-day Digital Trunk Show featuring the brand’s Bangles & Botanicals.